The Cafe That Pops With Imagination!

September 20, 2012

As its Thursday and we are getting ready to head into the weekend it’s time we kicked back a little and shared a funky fresh fun project feature. This week I have been discussing pop up stores in the local media so it seems apt that today’s feature should also be a pop up. Today’s pop up feature is a café in London called The Movement Café and is the brain child of British artist Morag Myerscough as described below:

It started as an empty corner of our site on Greenwich High Road and Waller Way, just yards from the entrance to Greenwich DLR. Then came some containers, some bright pots of paints and the vision of Morag Myerscough.

An amazing team lead by the Danny Elphick worked tirelessly on the construction of the cafe whilst Morag’s team went about creating a beautiful entrance to the Royal Borough of Greenwich, using the words from ‘Shipping Good’, a poem written for the MVMNT by official Olympic poet Lemn Sissay about Greenwich, on a colourful hoarding down the length of Waller Way.

Then Claire Pritchard from the Greenwich Co-operative Development Agency brought along some helpers for the finishing touches and started to get the cafe in shape for visitors. They will be running the cafe for us, providing passers by with locally sourced, delicious food and drink including homemade vegan-friendly gelato.

And then we opened. All in time for the first day of the London 2012 Olympics where thousands of people are due to pour off the train at Greenwich to enjoy the greatest show on earth. It’s a lovely, warm and welcoming space where we’ll also be hosting weekly poetry and music events in throughout the summer.

It certainly is a welcoming space especially in the summer of London, the vibrant explosion of color is brilliant and I love how the project is sustainable and green. Pop ups should be a lot of fun as they are there to make and impression and boy oh boy does this café make an impression, especially with the awesome typography as a design feature. It is such a simple concept that has been done brilliantly and is yet another reason why I am so jealous that I did not make it to London this summer.