Why Feature Walls Are So Cool!

April 4, 2013

The feature wall is a beautiful thing, it has the power to really transform any project and lift it to the next level, we have used this notion in our new office and it is something we pinpointed in our trends article for the trends of 2013, specifically mentioning the use of wall paper on feature walls. With that in mind it has been awesome to see a flock of new projects around that are using wicked wall art and wall papers for their feature walls. One such project is the new Le Babe store based in Udine, Italy.

Le Babe is a shoe store for ladies and was designed by a team of ladies from Visual Display. As such the store has a strong, bold and positive feminine feel. The real centerpiece of this project is the attention grabbing, stop you in your tracks, look at me feature wall. It is just awesome and so glaringly striking; when you combine this feature wall with the use of the mirrors the store becomes all consumed by this wonderful image. What I really like is how the designers have kept the visual merchandising display units split over different levels so as not to block the feature wall in and allow it to shine. The quirky use of the stools that reflect the branding and those stunning Plumen lamps combined with this minimal interior all add to the charm this quirky little boutique store has to offer.

This is a brilliant store design, I just love how clever it is and how it really pops, this project is another fine example as to why wallpaper really is a trend to watch out for in commercial interior design in 2013. 

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